The program commenced with the welcome address by the Program Director Dr. H. Gayathri, Deputy Director and Academic Head of SDMIMD. Dr. Gayathri presented an overview of the Indian Sports Industry and the need for professional sports managers. Further discussed on how the premier leagues in a different genres – Cricket, Soccer, Badminton, Kabbadi, Hockey, etc. – has changed the Indian Sports Industry.  Dr. Gayathri shared the conceptual idea in offering the PGPSM program jointly by SDMIMD and the Center for Sports and Management Studies (CS&MS) was shared during the talk.

Dr. Gayathri informed the gathering about the scholarship by PUMA to the 2 graduates who are economically backward sports professionals who are interested to take up the PGPSM Program. The program fee is sponsored by PUMA. 

During the inaugural address Dr. N.R. Parasuraman, Director, SDMIMD, discussed on how management concepts are applicable in Sports. Further, he shared about technology is used by sports analysts, event managers, strategists, celebrity managers, coach, and other professionals involved in sports management. Dr Parasuraman opined that sport is linked to individual life and winning in ethical way is demonstrated in every sport.

Mr. Raghav, Visiting Faculty, PGPSM, introduced the faculty members, staff and companies associated with the internship & final placement of the program.

Faculty members, staff, and students attended the program.